LÉA DÉZÉLU.

Low Temperatures visual identity, packaging and printed materialsFashion portrait with a cameraUGG portrait with sculpted hairStreetstyle portrait seated outside, wearing bootsCampaign portrait featuring Low Temperatures jewelleryEditorial fashion silhouetteCreator at a UGG eventCampaign portrait in shadow with silver jewelleryEditorial styling with two silhouettesSelected creator collaboration for UGG EuropeFull-length campaign look with Low Temperatures jewelleryUGG creator content with floating flowersSelected creator collaboration for UGG EuropeCampaign styling with silver jewellery and printed imageryDenim styling portraitCreator featured in a playful mirror videoTwo talents wearing Low Temperatures jewelleryLow Temperatures silver rings in a transparent pouchTaiba Taiba hair artwork for UGGGroup fashion image featuring Low Temperatures jewelleryStyled look with a black jacketCreator photographed at Milan Fashion WeekUGG styling portrait with drumsBehind the scenes of a UGG shoot in the product archiveAccessories and product detailsTwo Fashion Week talents walking togetherTalent styling silver jewellery in a mirror portraitStyled look with striped trousersLoeva in a blue topCreator making a pink necklaceFashion Week talent in a green suitCreator posing outsideDigital collage with a crown and printed dressUGG boot still life beside a vintage fanArtist in green in front of his paintingCreators featured in a playful UGG videoArtist portrait framed by red flowersCreator photographed sitting outdoorsCreator photographed with a bicyclePink UGG shoes among printed campaign flyersSelected creator collaboration for UGG EuropeSelected creator collaboration for UGG EuropeSelected creator collaboration for UGG EuropeFashion Week streetstyle in pink and bright yellowI love Paris, first frame of the UGG videoSelected creator collaboration for UGG EuropeSelected creator collaboration for UGG EuropeSelected creator collaboration for UGG Europe
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01 / ABOUT

HI, I'M
LÉA

Paris-based Social Media Manager working across fashion and lifestyle.

I like the full picture: a strong idea, the right talent, thoughtful execution and the conversation that follows. I connect editorial direction, content production and talent casting with the day-to-day work of writing, publishing and engaging with a community.

BASED IN
Paris
AVAILABLE
For projects worldwide
EXPERTISE
Content strategy, production & talent castingVIEW ALL EXPERTISE
CURRENTLY
YARD / UGG Europe
VIEW CLIENTS & PROJECTS
02 / WHAT I DO

THE
WORK BEHIND
THE WORK.

From the first idea to what happens after a post goes live.

01

CONTENT STRATEGY

Editorial direction, formats, trends and rollouts built for the platform and the audience.

02

CONTENT PRODUCTION

Creative briefs, shoot coordination, event coverage and interviews.

03

CONTENT MANAGEMENT

Overseeing content planning and publishing, keeping the editorial calendar, brand voice and rollout consistent across every post.

04

TALENT CASTING

Finding the right creators, personalities and artists for each project, with an eye for emerging talent. Shaping collaborations and briefing talent with room for their point of view.

05

COPYWRITING

Writing social captions and web content tailored to each brand or agency’s tone of voice.

06

COMMUNITY MANAGEMENT

Engaging with the community and bringing the brand into relevant online conversations and trends.

07

PERFORMANCE & INSIGHTS

Weekly, monthly and quarterly reporting that informs the next creative decision.

03 / SELECTED WORK

SELECTED
WORK

04 / SOCIAL MEDIA MANAGEMENTYARD · 2025—2026

@UGGINEUROPE ↗

YARD
FOR UGG.

At YARD, I work on the @uggineurope account, connecting content strategy, talent casting and daily account management.

AW26vs AW25

+25%FEED ENGAGEMENTS
+13%TOTAL FOLLOWERS

SS26vs SS25

+118%FEED ENGAGEMENTS
+13%TOTAL FOLLOWERS
CONTENT STRATEGY & EDITORIAL PLANNINGCONTENT PRODUCTION & COORDINATIONTALENT CASTING & BRIEFINGCOPYWRITING & PUBLISHINGCOMMUNITY MANAGEMENTPERFORMANCE REPORTING & INSIGHTS
SEE HOW THIS WORKS DURING FASHION WEEK
04.1 / CONTENT FOCUS · FASHION WEEKPARIS / MILAN / BERLIN / COPENHAGEN

FASHION
WEEK.

A recurring series for @uggineurope, bringing together streetstyle, interviews and creator collaborations across Fashion Weeks.

01 / BEFOREBUILD THE STORY

Format, editorial angle, roll out, interview prep, roadmap, talent casting and briefing.

02 / DURINGCREATE ON SITE

Interviews, live stories, show coverage, social-first content creation and coordination with the production team.

03 / AFTERPUBLISH & REVIEW

Copywriting, collaboration posts and performance review.

RECURRING CONTENT FORMATS.

Streetstyle portrait in a checked dressStreetstyle portrait in a black jacketClose-up streetstyle portrait

01 / STREETSTYLE SHOTS

05 / SOCIAL MEDIA MANAGEMENTTHE BOUNDLESS AGENCY · 2024—25

THE
BOUNDLESS
AGENCY.

A production and PR agency helping Korean brands enter the European market.

+60%INSTAGRAM FOLLOWERS / 4 MONTHS

As a Social Media Manager, I managed the agency’s Instagram account, creating content to showcase its clients’ products. I also worked with talents, supported shoots and helped coordinate multi-brand pop-ups in Paris.

CONTENT STRATEGY & EDITORIAL PLANNINGCONTENT PRODUCTION · TALKING VIDEOS, BTS & STYLINGPR & TALENT CASTINGCOPYWRITING & PUBLISHINGPOP-UP COORDINATION SUPPORTREPORTING & OPTIMISATION
06 / FOUNDERLOW TEMPERATURES · 2023—25

LOW
TEMPERATURES.

SELECTED PLACEMENTS

PAP MAGAZINE

Editorial placement

LISANDRO CUXI
FT. MONSIEUR NOV

Music video placement

L’ATELIER
CHARDON SAVARD

Runway jewellery for @elijx’s collection

I built my own jewellery brand, starting in Seoul and shaping its products, visual world and digital presence. That meant defining the positioning, designing jewellery, directing content and running social and paid campaigns.

BRAND IDENTITY & POSITIONINGJEWELLERY DESIGN & PRODUCT DEVELOPMENTCONTENT STRATEGY & PRODUCTIONCOPYWRITING, E-COMMERCE & SEOSOCIAL MEDIA & PAID CAMPAIGNSRUNWAY PIECES & ARTIST COLLABORATIONS

CAMPAIGN IMAGERY

07 / EDITORIAL FOUNDATIONBEFORE SOCIAL, THE CONTENT CAME FIRST

CONTENT
AT THE CORE.

My earlier work in large organisations built the editorial and analytical foundation I bring to social today.

2020—21 / EDITORIAL & SEO

EDENRED FRANCE

Copywriting, SEO and content production for the online magazine, with editorial planning and coordination of external writers and the SEO agency.

2019—20 / WEB CONTENT & SEO

ORANGE

Copywriting, SEO, content strategy, web and video production, publishing and performance tracking.

08 / CASTING & TALENTSELECTED CASTING & BRIEFING

CASTING
& TALENT.

Talent casting and briefing across creators, personalities, artists and digital creatives.

CREATORS & PERSONALITIES

ARTISTS &
DIGITAL CREATIVES

09 / CONTACTTHE NEXT CONVERSATION

LET'S
TALK.

DEZLEA@HOTMAIL.FR OR FIND ME ON LINKEDIN ↗